A word from the founder

We see lead generation as the oxygen of any growing business. Most founders don’t lack expertise, they just struggle to reach the right people. Outreach often feels random or robotic. That’s what we set out to change.

At New Converts, we help founders start real conversations with ideal buyers, using a simple, human approach. No hype, no mass emails. Just relevant, thoughtful messages written with context and empathy.

We focus on understanding the buyer’s world, so outreach resonates, instead of applying pressure. Clients often say it feels like we become part of their team. That’s exactly the goal: shaping conversations that move your business forward.

Solomon van Blokland, Founder, New Converts